About the Program
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You want to create a product or build a business. It takes a lot of time and money to start a business, and you want to make sure you’re building something of value. Something your customers will love, and that will stand the test of time.
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You’ve likely got a starting point. Great! This program is designed for people who come with one or more of the following:
- A product you want to develop
- A market you’d like to serve
- A problem you’d like to solve in the world
- A technology you’d like to commercialize
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The program goal? To give you an overview of the tools and guidance to develop the product or business that will be valued by your customer.  By the end of the program you’ll have:
- An understanding of the North Star – the guiding purpose you can help your customers to achieve
- An understanding of Success Criteria – to ensure you can help your customers succeed in the right way for your business
- The knowledge to make confident decisions about your next steps:
- Am I ready to apply for funding?
- Am I ready for an Incubator or Accelerator program?
- What type of partners do I need?
- Do I need the Precelerate! Full Program?
- An overview of a repeatable process to develop many new Ideas
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The Essentials Program is a 4-session program that will introduce several new concepts. Many of these concepts will be completely new, and some will be counterintuitive applications of concepts you may have heard before. The curriculum is an overview of the methods we’ve developed over 25 years of working with clients, from individual entrepreneurs to corporate innovators.
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Program Structure:
- Sessions: We will offer sessions that will be structured to deliver content, or to receive feedback from the instructors.
- Assignments: Assignments are designed to help you learn through experience. The material in this program cannot be mastered by just reading or attending sessions. It needs to be practiced, reflected upon, and fully experienced.
- Solo Practice: In addition to sessions and assignments, there are two extra activities that will allow you to practice on specific skills and glean new insight.